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Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1533605399537-VG6W5CW5638XC6JTQ38P/Main+Screens+Wires+Slice+3.png BNYM – Customer Portal - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1533605399491-C8ILBJ41MYPRJ4F8PBVH/Main+Screens+Wires+Slice+4.png BNYM – Customer Portal - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1533605400174-EAVAWH45UOFSGE6D2CW7/Main+Screens+Wires+Slice+6.png BNYM – Customer Portal - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1533782944612-ZMUDTJL13OSX1L2P0G9M/BNYM_placeit.png BNYM – Customer Portal http://www.ryfly.com/sesame daily 0.75 2025-09-20 https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/699e20eb-24df-48da-a727-7fdf37d04d20/Sesame-project+plan.png Sesame – Food Ordering Platform - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/36cf7e8b-7b54-4d1b-acca-4d22fce6db71/Screen+Shot+2022-10-05+at+2.45.01+PM.png Sesame – Food Ordering Platform - Make it stand out This diagram served to outline the various screens and components to be designed, as well as the Sprint cadence and dependencies of elements within. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/7c54bbf5-6e1f-4a23-8557-6817153200ce/Sesame_CaseStudy_globalshareout.034.png Sesame – Food Ordering Platform - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/6a697c51-973c-48a0-939c-21f5cf355d6f/Screen+Shot+2022-10-05+at+2.38.44+PM.png Sesame – Food Ordering Platform - Make it stand out We interviewed 8 frequent customers of food delivery apps, and 6 restauranteurs to learn about pain points and motivations. We tested hypotheses around the altruistic nature of Sesame as a value proposition, and whether it resonated with users and business owners. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/6a50203e-8003-49a8-abb6-9737177644bb/Screen+Shot+2022-10-05+at+2.47.16+PM.png Sesame – Food Ordering Platform - Make it stand out Outlining the Customer Journey during and after the ordering process. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/63746225-077a-4a2d-b8bd-7e6f85f9e2d9/Sesame_CaseStudy_globalshareout.031.png Sesame – Food Ordering Platform - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/69e3096c-aa30-4778-9074-7a97b58635a9/Sesame_CaseStudy_globalshareout.028.png Sesame – Food Ordering Platform - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/9158cca4-595b-468e-92d7-cf71eebce9fe/Sesame_CaseStudy_globalshareout.035.png Sesame – Food Ordering Platform - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/642bf0ca-29a5-4ad9-8260-bfb800bf5600/Sesame_CaseStudy_globalshareout.033.png Sesame – Food Ordering Platform - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/fd02f56c-ad94-41d6-ac87-f23b33d10e5e/Sesame_CaseStudy_globalshareout.022.png Sesame – Food Ordering Platform - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/c943db9e-4701-4c6a-909f-3137aa28dce5/Sesame_CaseStudy_globalshareout.029.png Sesame – Food Ordering Platform - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/9b3276be-72cc-428b-b7fa-148e4248c2a2/Sesame_CaseStudy_globalshareout.032.png Sesame – Food Ordering Platform - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/a2686d19-42b0-46a6-b9a7-609cd0cf5f23/Sesame_CaseStudy_globalshareout.025.png Sesame – Food Ordering Platform - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/de9dd9c7-ed9a-4cd5-8e3d-597bd99286d6/Sesame_CaseStudy_globalshareout.027.png Sesame – Food Ordering Platform - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/6a50203e-8003-49a8-abb6-9737177644bb/Screen+Shot+2022-10-05+at+2.47.16+PM.png Sesame – Food Ordering Platform - Make it stand out Outlining the Customer Journey during and after the ordering process. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/63746225-077a-4a2d-b8bd-7e6f85f9e2d9/Sesame_CaseStudy_globalshareout.031.png Sesame – Food Ordering Platform - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/c943db9e-4701-4c6a-909f-3137aa28dce5/Sesame_CaseStudy_globalshareout.029.png Sesame – Food Ordering Platform - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1664995749798-NGS2OHBXBANTVV69WKP0/Screen+Shot+2022-10-05+at+2.43.17+PM.png Sesame – Food Ordering Platform https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1664995711004-ODC9GS547IFLABNQ5L6B/Screen+Shot+2022-10-05+at+2.43.36+PM.png Sesame – Food Ordering Platform https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1664995712871-D18R6U79ZM7AC90XFO6Q/Screen+Shot+2022-10-05+at+2.43.46+PM.png Sesame – Food Ordering Platform https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1664995714562-0IP3KEHXY01B0RZRBEPO/Screen+Shot+2022-10-05+at+2.44.09+PM.png Sesame – Food Ordering Platform https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1664995716343-L4AI9ULT27PCL0RQ0NJS/Screen+Shot+2022-10-05+at+2.44.28+PM.png Sesame – Food Ordering Platform https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1664995722491-P2WMLL6N861U838HHUK9/Screen+Shot+2022-10-05+at+2.47.43+PM.png Sesame – Food Ordering Platform https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1664995724377-XQAX3HP1MDW13OWPHYQ1/Screen+Shot+2022-10-05+at+2.48.09+PM.png Sesame – Food Ordering Platform https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/642bf0ca-29a5-4ad9-8260-bfb800bf5600/Sesame_CaseStudy_globalshareout.033.png Sesame – Food Ordering Platform - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/6a697c51-973c-48a0-939c-21f5cf355d6f/Screen+Shot+2022-10-05+at+2.38.44+PM.png Sesame – Food Ordering Platform - Make it stand out We interviewed 8 frequent customers of food delivery apps, and 6 restauranteurs to learn about pain points and motivations. We tested hypotheses around the altruistic nature of Sesame as a value proposition, and whether it resonated with users and business owners. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/69e3096c-aa30-4778-9074-7a97b58635a9/Sesame_CaseStudy_globalshareout.028.png Sesame – Food Ordering Platform - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/699e20eb-24df-48da-a727-7fdf37d04d20/Sesame-project+plan.png Sesame – Food Ordering Platform - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/de9dd9c7-ed9a-4cd5-8e3d-597bd99286d6/Sesame_CaseStudy_globalshareout.027.png Sesame – Food Ordering Platform - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/7c54bbf5-6e1f-4a23-8557-6817153200ce/Sesame_CaseStudy_globalshareout.034.png Sesame – Food Ordering Platform - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/36cf7e8b-7b54-4d1b-acca-4d22fce6db71/Screen+Shot+2022-10-05+at+2.45.01+PM.png Sesame – Food Ordering Platform - Make it stand out This diagram served to outline the various screens and components to be designed, as well as the Sprint cadence and dependencies of elements within. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/a2686d19-42b0-46a6-b9a7-609cd0cf5f23/Sesame_CaseStudy_globalshareout.025.png Sesame – Food Ordering Platform - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/9b3276be-72cc-428b-b7fa-148e4248c2a2/Sesame_CaseStudy_globalshareout.032.png Sesame – Food Ordering Platform - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/fd02f56c-ad94-41d6-ac87-f23b33d10e5e/Sesame_CaseStudy_globalshareout.022.png Sesame – Food Ordering Platform - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/9158cca4-595b-468e-92d7-cf71eebce9fe/Sesame_CaseStudy_globalshareout.035.png Sesame – Food Ordering Platform - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1663622017866-WA3O434E802RNV7TEW9O/Sesame_CaseStudy_globalshareout.035.jpg Sesame – Food Ordering Platform http://www.ryfly.com/read-me-avenue daily 0.75 2025-05-12 https://images.squarespace-cdn.com/content/v1/4fd1028ee4b02be53c65dfb3/1377122138273-T4CY2P9250M4AKM3YGHZ/Brand%27s+creative+mind+%2820130821%29.jpg Read Me https://images.squarespace-cdn.com/content/v1/4fd1028ee4b02be53c65dfb3/1377122430471-3N5PIOOQ8YDNX5VOP807/CRAINE%26JONSON+%2820130821%29.jpg Read Me https://images.squarespace-cdn.com/content/v1/4fd1028ee4b02be53c65dfb3/1377122107913-PW08QOSWT7TOGMPCJLIF/HELLO+ZSO+%2820130821%29.jpg Read Me http://www.ryfly.com/work daily 1.0 2025-10-10 https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/6e5e8dd3-f2e1-4d06-a221-bacff0799eab/Ryan+Profile_circle-bw.png Work - 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Florida Blue - Website / Member Portal https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1604974203670-N6RYVZNU4BZ46VQ4UY9Z/Dashboard-Wire-Concepts.jpg Work - Florida Blue - Website / Member Portal - IA Process Work (Copy) https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1604963437028-J6LDBZU7GJAETWTJHRNF/FB_LoggedIn-Map.jpg Work - Florida Blue - Website / Member Portal - IA Process Work / Wireframes (Copy) https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1604962917624-E0P4XQ1NBLU8FNKLOGRW/Dash_04.2.png Work - Florida Blue - Website / Member Portal - Wireframes (Copy) https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1604972969133-5FGM7NY7EVZ6LSP0IV7E/FCGC_Sprint05_Triage_3.3_1440%2B.png Work - Florida Blue - Website / Member Portal - Wireframes (Copy) https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1604973000960-YS8U4OXQP2AOKWYPMB4D/Care+Launchapd+Diagram.png Work - Florida Blue - Website / Member Portal - IA Process Work (Copy) https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1604973007865-4O6WJKMFDR4VUZNEHOLX/Care_EcoSystem-03.png Work - Florida Blue - Website / Member Portal - IA Process Work (Copy) https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1604974085419-39ZB560RU1KJFPEZV7SJ/FB_FCGC_S02_Search-Diagram_IXD_1.0_RF.jpg Work - Florida Blue - Website / Member Portal https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1603848268533-9T21GHX0LMV49O5O7NXD/Quarterly_Americas_MMM_frogNY_20201026_Page_31.png Work - Florida Blue - Website / Member Portal https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1603848849744-VVJF5OBLE8LDR76UUO9P/Quarterly_Americas_MMM_frogNY_20201026_Page_43.png Work - Florida Blue - Website / Member Portal https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1603848213657-BPHMSJMM7LWHKI79LOW8/Quarterly_Americas_MMM_frogNY_20201026_Page_29.png Work - Florida Blue - Website / Member Portal https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1603848404231-UP33IN3P2RMYAG6TYS27/Quarterly_Americas_MMM_frogNY_20201026_Page_35.png Work - Florida Blue - Website / Member Portal https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1594057982850-TX5BF8VNS5O0URWR87QM/florida_work_5.png Work - Florida Blue - Website / Member Portal https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1603848457727-YM0HZV0P2GSJSUNANB7G/Quarterly_Americas_MMM_frogNY_20201026_Page_37.png Work - Florida Blue - Website / Member Portal http://www.ryfly.com/work/homebody-22b3p monthly 0.5 2025-09-20 https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1603853326718-P1FUYZ7BW7T0JDWD247C/frog_DesignHoax_2020_CaseStudy_Wire_00.01.jpg Work - frog/Homebody – Gestural Home Control Concept Web page presentation mockup http://www.ryfly.com/work/pwc-artpc monthly 0.5 2025-10-10 https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1585707685684-QYDT3JOJGDEITZEQ2T9P/Embedded+Threads+2.1+with+Insight+link.png Work - PwC – Designing a Divestment Analysis Platform https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1585707685978-79Q15QD9Q8RWG47YLSC3/wires-sprint-3.png Work - PwC – Designing a Divestment Analysis Platform https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1585707817865-VLRAQ4GYHXUXB0KXNC7G/PwC_MMM_Presentation_20191125.001.jpeg Work - PwC – Designing a Divestment Analysis Platform https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1585707813187-A0PC44VVO8W05VLEP930/PwC_MMM_Presentation_20191125.002.jpeg Work - PwC – Designing a Divestment Analysis Platform https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1585707812647-J33VY4WULNSBZ5YCGV8B/PwC_MMM_Presentation_20191125.003.jpeg Work - PwC – Designing a Divestment Analysis Platform https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1585707809812-W26I10WTU0ODR2ZJ6SXR/PwC_MMM_Presentation_20191125.010.jpeg Work - PwC – Designing a Divestment Analysis Platform https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1585707811590-NSWFBUAVFQ0LPE14RAWB/PwC_MMM_Presentation_20191125.006.jpeg Work - PwC – Designing a Divestment Analysis Platform https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1585707810810-YVY9W8CPLUW8O5DMTPGE/PwC_MMM_Presentation_20191125.007.jpeg Work - PwC – Designing a Divestment Analysis Platform https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1585707809831-1X92HMZ3P8C3XZET09SC/PwC_MMM_Presentation_20191125.009.jpeg Work - PwC – Designing a Divestment Analysis Platform https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1585707812421-ZIAUVYPBBYTV13XH3GNL/PwC_MMM_Presentation_20191125.004.jpeg Work - PwC – Designing a Divestment Analysis Platform https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1585707806942-FOBO2QS2KBT3HAL1QCTK/PwC_MMM_Presentation_20191125.014.jpeg Work - PwC – Designing a Divestment Analysis Platform https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1585707804350-VXO9BUJ3WU7WTXQX8VRT/PwC_MMM_Presentation_20191125.017.jpeg Work - PwC – Designing a Divestment Analysis Platform https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1585707805841-Z2TLZ688M2XUPC7374FX/PwC_MMM_Presentation_20191125.016.jpeg Work - PwC – Designing a Divestment Analysis Platform https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1585707808405-QQJP9F960F19AB33SFAR/PwC_MMM_Presentation_20191125.011.jpeg Work - PwC – Designing a Divestment Analysis Platform https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1603852077852-970FLSI6V2MUJOOZR2K9/A.+Company+Overview.png Work - PwC – Designing a Divestment Analysis Platform https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1603852077815-L0FKCCZC5E9HZEIFSGDZ/B.+Digital+Fitness.png Work - PwC – Designing a Divestment Analysis Platform https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1603852078904-HKEMHA4XLPHKCJDQC4ND/D.+Functional+Spend+by+Category.png Work - PwC – Designing a Divestment Analysis Platform https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1603852079063-2WJ4EV3MDOD5VUY3LHKG/E.+Enterprise+Spend+by+Category.png Work - PwC – Designing a Divestment Analysis Platform https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1603852079850-5IW7WFUN5TNTNFLPBO6X/F.+IT+FTE+Summary.png Work - PwC – Designing a Divestment Analysis Platform https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1603852081013-8ABDLBE6FUK4P1V96E56/G.+IT+Assets+%26+Applications.png Work - PwC – Designing a Divestment Analysis Platform https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1603852081835-1MJL4K9I1I24KTPDDYDL/20.+Software+Licenses+%28Bubble%29.png Work - PwC – Designing a Divestment Analysis Platform https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1603852082970-OCW4RFHLBZMXZ4MXMU3J/20.+Software+Licenses+%28Mosaic%29.png Work - PwC – Designing a Divestment Analysis Platform https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1603852088270-N594OLSQX5498W65JSFJ/AA_Executive+Dashboard.png Work - PwC – Designing a Divestment Analysis Platform https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1585707149438-0BK7Q18DUK2VRFPZKMOG/Stickies-Whiteboard-01.png Work - PwC – Designing a Divestment Analysis Platform Process Work defining Sprints and Features to include http://www.ryfly.com/work/marcel-phfze monthly 0.5 2025-09-20 https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/129c2b89-8ef9-481a-a187-f8880139c56e/m-Find_people_detail-1.png Work - Publicis Groupe – Designing an AI Platform to Connect Employees Across Publicis Groupe - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/bdff5cff-6e4b-4658-885d-44e69e2580a8/m-Find_people_proto.png Work - Publicis Groupe – Designing an AI Platform to Connect Employees Across Publicis Groupe - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/d9d3a5ca-1b1d-4735-a21c-56da799f5924/m-Onboarding-Marcel_Welcome_Video.png Work - Publicis Groupe – Designing an AI Platform to Connect Employees Across Publicis Groupe - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1555514847938-YPFHRG11QT292M900DZQ/IMG_20181114_153346-COLLAGE.jpg Work - Publicis Groupe – Designing an AI Platform to Connect Employees Across Publicis Groupe https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1555514869857-CY5OSZKFZJ3YR60NM6ZG/IMG_20190208_135248-COLLAGE.jpg Work - Publicis Groupe – Designing an AI Platform to Connect Employees Across Publicis Groupe https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1555514951472-HDTIOTJI40WRSXYA8VKR/00000IMG_00000_BURST20190208135527400_COVER-COLLAGE.jpg Work - Publicis Groupe – Designing an AI Platform to Connect Employees Across Publicis Groupe https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1555514892357-G1RUKQU25497V1OFEAYM/IMG_20190208_135248.jpg Work - Publicis Groupe – Designing an AI Platform to Connect Employees Across Publicis Groupe https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1555514912096-T86LE4ESP2563HCPI45G/IMG_20190208_135110-COLLAGE.jpg Work - Publicis Groupe – Designing an AI Platform to Connect Employees Across Publicis Groupe https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1555514930907-RT2DRACV0F2JN0NVAEI9/IMG_20190212_110437.jpg Work - Publicis Groupe – Designing an AI Platform to Connect Employees Across Publicis Groupe https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/50eab07a-9d69-445a-86fa-fb83379f9d8b/m-Findwork_3screens.png Work - Publicis Groupe – Designing an AI Platform to Connect Employees Across Publicis Groupe - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/4c36a583-44b8-4013-8509-1ecde69ee333/m-Daily.png Work - Publicis Groupe – Designing an AI Platform to Connect Employees Across Publicis Groupe - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/a687bb2f-0b2e-4789-a5bc-cd9b1c98414a/m-Findwork_people.png Work - Publicis Groupe – Designing an AI Platform to Connect Employees Across Publicis Groupe - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/b4553d9e-d096-4445-bfb2-4b27661e7c23/m-Findwork_resultscard.png Work - Publicis Groupe – Designing an AI Platform to Connect Employees Across Publicis Groupe - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1555518529064-06HS9A0RH9I2GQPSCUY8/LEGAL_FLOW_12.3.png Work - Publicis Groupe – Designing an AI Platform to Connect Employees Across Publicis Groupe https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/c989960f-6b72-41a5-8eb7-3e840fad429d/m-Onboarding-3c.png Work - Publicis Groupe – Designing an AI Platform to Connect Employees Across Publicis Groupe - Make it stand out Whatever it is, the way you tell your story online can make all the difference. http://www.ryfly.com/work/oncology-22nsa monthly 0.5 2025-09-20 https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1663101230283-V0WA0QQC40PB4G5ZBGYP/Screen+Shot+2022-09-13+at+4.29.45+PM.png Work - Iris Oncology – Designing a Human-Centered Support App for Cancer Patients & Caregivers - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1663101293152-0UDZ3L9CKB8VTGK4TRXP/Screen+Shot+2022-09-13+at+4.31.57+PM.png Work - Iris Oncology – Designing a Human-Centered Support App for Cancer Patients & Caregivers - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1663101290255-UQQYM7PZIIITC5BW2ZLR/Screen+Shot+2022-09-13+at+4.31.24+PM.png Work - Iris Oncology – Designing a Human-Centered Support App for Cancer Patients & Caregivers - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1663101210028-SAVBMYEQCLACTK2SAACI/Screen+Shot+2022-09-13+at+4.26.59+PM.png Work - Iris Oncology – Designing a Human-Centered Support App for Cancer Patients & Caregivers - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/f5409d33-867e-4914-944b-36a7f31fe0cc/OncologyAnalytics_IrisApp_casestudy_onepager.png Work - Iris Oncology – Designing a Human-Centered Support App for Cancer Patients & Caregivers - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1663101277873-TVK5E9QU59EDNI3BLFGR/Screen+Shot+2022-09-13+at+4.30.07+PM.png Work - Iris Oncology – Designing a Human-Centered Support App for Cancer Patients & Caregivers - Make it stand out Whatever it is, the way you tell your story online can make all the difference. http://www.ryfly.com/work/personaldata-7allt monthly 0.5 2025-09-20 https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/b6c106ae-a916-42a8-b7f7-0e8b7a14518f/Screen+Shot+2022-09-19+at+3.36.54+PM.png Work - Caden – Monetizing Personal Data & Driving $6M Funding - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/9e12f991-45f8-483b-80e2-75fc67c65687/Caden-value.png Work - Caden – Monetizing Personal Data & Driving $6M Funding - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/d0583d49-6693-4bb1-b955-54160a48aee1/Screen+Shot+2022-09-19+at+4.45.59+PM.png Work - Caden – Monetizing Personal Data & Driving $6M Funding - Make it stand out Streamlined onboarding focused on getting the user earning money as quickly as possible. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/b51adc28-7117-436a-a29d-15a0b21e6b94/Caden-infographs.png Work - Caden – Monetizing Personal Data & Driving $6M Funding - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/f9c43729-3ff5-4da2-b89c-81193630b6e6/Screen+Shot+2022-09-19+at+3.45.30+PM.png Work - Caden – Monetizing Personal Data & Driving $6M Funding - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1663620559138-RRIRT8UJEH61S6I9USPZ/Screen+Shot+2022-09-19+at+4.44.17+PM.png Work - Caden – Monetizing Personal Data & Driving $6M Funding https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1663620557561-FZERWBK2YQAT6RSJBRCL/Screen+Shot+2022-09-19+at+4.45.09+PM.png Work - Caden – Monetizing Personal Data & Driving $6M Funding https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1663620559688-JTLHCWQ1OAIP4RKTGE42/Screen+Shot+2022-09-19+at+4.44.54+PM.png Work - Caden – Monetizing Personal Data & Driving $6M Funding https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1663620560383-C0O7DG1G7ZIJTZN7TOXC/Screen+Shot+2022-09-19+at+4.44.30+PM.png Work - Caden – Monetizing Personal Data & Driving $6M Funding https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/f5a4b628-4ec9-4e99-bfa5-31e733668430/Screen+Shot+2022-09-19+at+4.45.47+PM.png Work - Caden – Monetizing Personal Data & Driving $6M Funding - Make it stand out Final screens for the first versions of the app. We developed a strategy and designs to fill Caden’s road map of development for the first few iterations of the product. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/c39365e1-74cd-4974-a7aa-a4e8813de82a/Caden_casestudy_onepager.001.png Work - Caden – Monetizing Personal Data & Driving $6M Funding - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/6c14fb4f-adda-4675-83f9-f8ab8510d80f/Caden-dashboard.png Work - Caden – Monetizing Personal Data & Driving $6M Funding - Make it stand out The initial home screen dashboard will show the amount the user has earned for their connections within Caden and incentives for connecting more. The more data users collect in their digital wallets, the more data populates Caden’s data warehouse. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/6965831f-6b0e-4ec2-b577-9bf4c62b056c/Screenshot+2025-07-22+at+9.59.29%E2%80%AFPM.png Work - Caden – Monetizing Personal Data & Driving $6M Funding - Make it stand out View www.caden.io http://www.ryfly.com/work/livecaption-gyryx monthly 0.5 2025-09-20 https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1712679766079-3EXFKLU97ALFIDW38XDU/Appstore_LC_01.jpeg Work - Live Caption AI – Designing Real-Time Accessibility for the Deaf & Hard of Hearing https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1712679764247-AIF0HXL79GHLC56WJW23/Appstore_LC_02.jpeg Work - Live Caption AI – Designing Real-Time Accessibility for the Deaf & Hard of Hearing https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1712679766752-DJ6GFXAONTR33SEJ9GR3/Appstore_LC_03.jpeg Work - Live Caption AI – Designing Real-Time Accessibility for the Deaf & Hard of Hearing https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1712679764376-6FNYE87R3TVYNPY2SHQB/Appstore_LC_04.jpeg Work - Live Caption AI – Designing Real-Time Accessibility for the Deaf & Hard of Hearing https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1712679765422-HFY8QFNH95BLWIKYK91F/Appstore_LC_05.jpeg Work - Live Caption AI – Designing Real-Time Accessibility for the Deaf & Hard of Hearing https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/68bdc36d-e7de-404a-9faa-11537b390a60/3+devices.png Work - Live Caption AI – Designing Real-Time Accessibility for the Deaf & Hard of Hearing - Make it stand out Whatever it is, the way you tell your story online can make all the difference. http://www.ryfly.com/work/qualcomm monthly 0.5 2025-10-10 https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/8b2870f1-0351-4aec-886f-d03ae54e785d/04.3_Control+Center+Expanded.png https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1712281301530-V1TO6OVHNB98DBOXSD3I/Qualcomm-ComputeApp-CaseStudy-One+Pager_2023.001.png https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/50669c4a-7bd5-4e7f-814f-a66cc8ff1529/04.2_Control+Center+Expanded.png https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/a43f4583-f4f7-4b44-b350-2bad47458f28/Screenshot+2024-04-09+at+11.20.14+AM.png https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/7a77cb59-7a90-4fbe-bc57-e15f36a8fa47/Screenshot+2023-10-31+at+9.56.50+AM+%282%29.png https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/4c7389e4-01cb-4b8f-9696-31129c909962/Screenshot+2024-04-09+at+11.21.17+AM.jpg https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/7dbf8688-0eae-4240-9104-cc9c5b9a2652/Screenshot+2024-04-09+at+11.21.17+AM.jpg https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/c4ec64e4-f361-4dc1-bba5-4f0bcd6c2489/Screenshot+2024-04-09+at+11.21.25+AM.jpg http://www.ryfly.com/work/barclays monthly 0.5 2025-10-10 https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/846af51c-143c-41cb-8acd-6a7f762c087c/Interaction+Follow+Ups.png Work - Barclays – Sales & Interactions Dashboard - Make it stand out Interaction Follow-Ups Dynamic task list auto-generated based on inactivity, surfacing who to call or meet next. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/e5615cbd-f4a3-4635-930a-577657542cd5/Votes+on+Deck+-+Broker+Votes.png Work - Barclays – Sales & Interactions Dashboard - Make it stand out Broker Vote Anticipation Module flagging upcoming votes with collaboration tools to strategize optimal service. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/e0641b8a-9fe2-47ec-88be-84d1b0ffca48/SalesCredit.png Work - Barclays – Sales & Interactions Dashboard - Make it stand out Sales Credit Snapshot Quick-glance module showing reps their year-to-date sales performance. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/5d4ccd27-7c48-447f-b288-ddd56d27cf26/Calendar+-+Value+Add+colleagues.png Work - Barclays – Sales & Interactions Dashboard - Make it stand out Talk Track Calendar AI-powered preview of upcoming meetings, recent client activity, and relevant news headlines. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/56ae00ee-da56-4288-ac1e-6a181bb70591/Screenshot+2025-10-10+at+11.49.02%E2%80%AFAM.png Work - Barclays – Sales & Interactions Dashboard - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/39c8e3bb-ef1c-442d-98f5-c0dc93d3d5da/Watchlist_Priority+Accounts.png Work - Barclays – Sales & Interactions Dashboard - Make it stand out Watchlist & Alerts Visual heatmap-style alerts for clients with declining interaction frequency. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/2e73ea73-7865-448d-8a58-65d9cf29cad1/Leo+Chat+-+Log+Meetings-5.png Work - Barclays – Sales & Interactions Dashboard - Make it stand out Text Bot - Interaction Logging Assistant Prompts users with a step-by-step, easy way to ensure interactions are logged consistently and completely using AI. http://www.ryfly.com/work/vending-c6f48 monthly 0.5 2025-09-20 https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/8d1822af-1337-4e82-ac28-085f4af46520/Directions.png Work - "Vanta" AI – Designing the Future of Beverage Experiences - Make it stand out Exploring a variety of personality via visualizations https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/544b1a23-2b54-4b71-a0c1-2d0f4807f20a/8.png Work - "Vanta" AI – Designing the Future of Beverage Experiences - Make it stand out Sketched concepts for new physical and interaction models https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/83acce1e-1290-4968-afee-795bb60a58f2/250.png Work - "Vanta" AI – Designing the Future of Beverage Experiences - Make it stand out Diagram of projected UI https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/f5f1227f-aad1-4d29-bd6f-8b855a77e5ae/105.png Work - "Vanta" AI – Designing the Future of Beverage Experiences - Make it stand out Whatever it is, the way you tell your story online can make all the difference. http://www.ryfly.com/work/bnymellon-2 monthly 0.5 2025-10-10 https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1533782130948-QUOTXJDOWVEI3HQYN1YA/BNYMWM_P4_Sprint6_Delivery_v03_AMC.065.jpeg Work - BNYM – Customer Aggregated Wealth Portal - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1533605399491-C8ILBJ41MYPRJ4F8PBVH/Main+Screens+Wires+Slice+4.png Work - BNYM – Customer Aggregated Wealth Portal - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1533605399537-VG6W5CW5638XC6JTQ38P/Main+Screens+Wires+Slice+3.png Work - BNYM – Customer Aggregated Wealth Portal - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1533605400000-32TU98M85YZXVRJ2RSXZ/Main+Screens+Wires+Slice+5.png Work - BNYM – Customer Aggregated Wealth Portal - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1533522395922-L2KO0TD17HAI3O5R1S06/BNYMWM_P4_Sprint6_Delivery_v03_AMC.058.jpeg Work - BNYM – Customer Aggregated Wealth Portal https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1533522397921-JCGCVEGWEO9J4UD52573/BNYMWM_P4_Sprint6_Delivery_v03_AMC.063.jpeg Work - BNYM – Customer Aggregated Wealth Portal https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1533522398659-V0FDE9T58UNM50FUF7C0/BNYMWM_P4_Sprint6_Delivery_v03_AMC.064.jpeg Work - BNYM – Customer Aggregated Wealth Portal https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1533522398851-PXAT6SYTTT1N0V5Q1XSV/BNYMWM_P4_Sprint6_Delivery_v03_AMC.065.jpeg Work - BNYM – Customer Aggregated Wealth Portal https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1533522399814-9AMXI23TPSAIQSCX2MKY/BNYMWM_P4_Sprint6_Delivery_v03_AMC.066.jpeg Work - BNYM – Customer Aggregated Wealth Portal https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1533522399753-Z549G2TF7LK1KSAWLJL0/BNYMWM_P4_Sprint6_Delivery_v03_AMC.067.jpeg Work - BNYM – Customer Aggregated Wealth Portal https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1533522400725-TF0QQMNNKOI9BED651U6/BNYMWM_P4_Sprint6_Delivery_v03_AMC.068.jpeg Work - BNYM – Customer Aggregated Wealth Portal https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1533522401922-NXN00E03Z0SET3TZ2LTM/BNYMWM_P4_Sprint6_Delivery_v03_AMC.070.jpeg Work - BNYM – Customer Aggregated Wealth Portal https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1533522404069-OYVB55IPOHE2T0IM1CQC/BNYMWM_P4_Sprint6_Delivery_v03_AMC.074.jpeg Work - BNYM – Customer Aggregated Wealth Portal https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1533522406713-GXFOLIX3Z5W0FUT7TQSH/BNYMWM_P4_Sprint6_Delivery_v03_AMC.078.jpeg Work - BNYM – Customer Aggregated Wealth Portal https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1533605400174-EAVAWH45UOFSGE6D2CW7/Main+Screens+Wires+Slice+6.png Work - BNYM – Customer Aggregated Wealth Portal - Make it stand out Whatever it is, the way you tell your story online can make all the difference. http://www.ryfly.com/work/sesame-2 monthly 0.5 2025-10-10 https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/699e20eb-24df-48da-a727-7fdf37d04d20/Sesame-project+plan.png Work - Sesame – Building an Equitable Food Delivery Experience - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1664995749798-NGS2OHBXBANTVV69WKP0/Screen+Shot+2022-10-05+at+2.43.17+PM.png Work - Sesame – Building an Equitable Food Delivery Experience https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1664995711004-ODC9GS547IFLABNQ5L6B/Screen+Shot+2022-10-05+at+2.43.36+PM.png Work - Sesame – Building an Equitable Food Delivery Experience https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1664995712871-D18R6U79ZM7AC90XFO6Q/Screen+Shot+2022-10-05+at+2.43.46+PM.png Work - Sesame – Building an Equitable Food Delivery Experience https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1664995714562-0IP3KEHXY01B0RZRBEPO/Screen+Shot+2022-10-05+at+2.44.09+PM.png Work - Sesame – Building an Equitable Food Delivery Experience https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1664995716343-L4AI9ULT27PCL0RQ0NJS/Screen+Shot+2022-10-05+at+2.44.28+PM.png Work - Sesame – Building an Equitable Food Delivery Experience https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1664995722491-P2WMLL6N861U838HHUK9/Screen+Shot+2022-10-05+at+2.47.43+PM.png Work - Sesame – Building an Equitable Food Delivery Experience https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/1664995724377-XQAX3HP1MDW13OWPHYQ1/Screen+Shot+2022-10-05+at+2.48.09+PM.png Work - Sesame – Building an Equitable Food Delivery Experience https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/de9dd9c7-ed9a-4cd5-8e3d-597bd99286d6/Sesame_CaseStudy_globalshareout.027.png Work - Sesame – Building an Equitable Food Delivery Experience - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/7c54bbf5-6e1f-4a23-8557-6817153200ce/Sesame_CaseStudy_globalshareout.034.png Work - Sesame – Building an Equitable Food Delivery Experience - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/fd02f56c-ad94-41d6-ac87-f23b33d10e5e/Sesame_CaseStudy_globalshareout.022.png Work - Sesame – Building an Equitable Food Delivery Experience - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/69e3096c-aa30-4778-9074-7a97b58635a9/Sesame_CaseStudy_globalshareout.028.png Work - Sesame – Building an Equitable Food Delivery Experience - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/36cf7e8b-7b54-4d1b-acca-4d22fce6db71/Screen+Shot+2022-10-05+at+2.45.01+PM.png Work - Sesame – Building an Equitable Food Delivery Experience - Make it stand out This diagram served to outline the various screens and components to be designed, as well as the Sprint cadence and dependencies of elements within. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/642bf0ca-29a5-4ad9-8260-bfb800bf5600/Sesame_CaseStudy_globalshareout.033.png Work - Sesame – Building an Equitable Food Delivery Experience - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/a2686d19-42b0-46a6-b9a7-609cd0cf5f23/Sesame_CaseStudy_globalshareout.025.png Work - Sesame – Building an Equitable Food Delivery Experience - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/63746225-077a-4a2d-b8bd-7e6f85f9e2d9/Sesame_CaseStudy_globalshareout.031.png Work - Sesame – Building an Equitable Food Delivery Experience - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/9158cca4-595b-468e-92d7-cf71eebce9fe/Sesame_CaseStudy_globalshareout.035.png Work - Sesame – Building an Equitable Food Delivery Experience - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/9b3276be-72cc-428b-b7fa-148e4248c2a2/Sesame_CaseStudy_globalshareout.032.png Work - Sesame – Building an Equitable Food Delivery Experience - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/6a697c51-973c-48a0-939c-21f5cf355d6f/Screen+Shot+2022-10-05+at+2.38.44+PM.png Work - Sesame – Building an Equitable Food Delivery Experience - Make it stand out We interviewed 8 frequent customers of food delivery apps, and 6 restauranteurs to learn about pain points and motivations. We tested hypotheses around the altruistic nature of Sesame as a value proposition, and whether it resonated with users and business owners. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/6a50203e-8003-49a8-abb6-9737177644bb/Screen+Shot+2022-10-05+at+2.47.16+PM.png Work - Sesame – Building an Equitable Food Delivery Experience - Make it stand out Outlining the Customer Journey during and after the ordering process. https://images.squarespace-cdn.com/content/v1/56c89fa81d07c0b5ce3ad866/c943db9e-4701-4c6a-909f-3137aa28dce5/Sesame_CaseStudy_globalshareout.029.png Work - Sesame – Building an Equitable Food Delivery Experience - Make it stand out Whatever it is, the way you tell your story online can make all the difference.